I just came back from San Francisco yesterday afternoon after attending a conference called AppNation at the Moscone Center. I live in Las Vegas so it takes a bit of work to get up there. With the cost and time involved with traveling, why even attend conferences?
This is probably the most important reason that I attend conferences. I recently heard Tony Hsieh speak in Downtown Las Vegas on what he believes to be one of the most important components to living in a city, collisions. His definition of a collision is whenever there is an interaction between people. He believes that by increasing the amount of collisions that occur on a daily basis, you can maximize fortuitous chance encounters. When 2 people come together that have formerly never interacted, there can be an exchange of ideas and thoughts that has a compounding effect that can really enhance a product someone is building or anything that someone is working on. By attending a conference in your field, you are essentially increasing the chance of colliding with someone that works in the same problem domain as you everyday. They can share ideas & tips that can dramatically enhance your product or shorten your learning curve.
Idea Exchange + Compounding
Following the idea of collisions, the exchange of ideas with other people at conferences can have powerful compounding effects with your own ideas. While attending the conference, I heard an employee of Uber talking about how Uber is really a Supply & Demand marketplace. In my mind, I had previously just associated the company Uber with being a luxury car service. However, I have predefined definitions of supply and demand in my mind, so when I hear that said, my mind begins whirring about and thinking about new ideas of other ways I could integrate supply and demand into my existing products.
Conferences Keep You On the Top of your game
Whenever you attend an event with people in the same field as you, you get to hear the strategies/technologies that are currently being deployed which let’s you stay on the top of your game.
Leisure + Business Write Off
I absolutely love traveling and don’t get to do it as often as I’d like to. Conferences allow you to travel to places all around the world and meet new people while writing off the expense!